Project Overview Please describe the overall purpose of why you are looking to redesign your website.
Competitive Review What competitive sites do you aspire to be like? Please list and briefly describe what you like and don’t like about these sites.
Engagement- What will users do on your site? Please describe in as much detail as possible.
Branding A strong brand builds confidence. This begins with your logo, which is your brand’s driving force, brand placement and the reputation behind that brand that becomes synonymous with your organization. Please talk about your brand, how you got there, if you are satisfied with your brand and how else you are using your brand to connect with your audience. (Example: Social, digital advertising, sponsorships, etc.)
What is the status of your content? User experience and design is framed around your content. Content is described as actual text, photography such as headshot or product shots, and other required content that we must accommodate and cater to on the website. Please share as much information as you can about the status of your content development.
Do you have technology/ platform requirements? There are many platforms and languages that can be used to develop a website. Does your site require a particular technology and/or does it need to integrate with another form of technology such as a intranet or an existing point of sale system?
Social Media Continued. How do you currently use social media or how you would like to? Please share any comments you would like to elaborate on.
Please describe in as much detail as possible how users will engage with e-commerce on your site* For example, will you be selling a product? A service? Is it recurring? Will you offer sales? The more descriptive you can be, the better solution we can find to fit your needs.
Please describe in as much detail as possible how users currently engage with e-commerce on your site.* Would you like to maintain that same interrogation? What e-commerce platform do you use and would like to stay on the platform? Will anything about user interaction change with your new website? (ex: new products, features?)
