User Experience (UX)

There is no substitution for experience

Business owners who prioritize UX in the web design process ensure positive user interactions that lead to increased engagement and conversions.

What is UX?

UX, or User Experience, is a crucial aspect of web design. It determines how users will interact with a website.

When developing the UX of a site, the goal is to create intuitive and engaging experiences for visitors, ensuring that they can easily navigate the site, find the information they need, and complete desired actions.

This involves factors such as responsive design, clear navigation menus, well-organized content layout, visually appealing aesthetics, fast loading times, and user-friendly forms or checkout processes. 


Would you build a house without architectural plans? Wireframes are the blueprints for websites and an integral part of any successful project.

Wireframes help designers and stakeholders visualize the placement of various elements on each page, such as headers, navigation menus, content sections, images, forms, buttons, and other interactive components. They focus on the overall information architecture and user flow rather than detailed design elements like colors or typography.

Expertise in UX / IA

Counterspace is led by Brett Yancy Collins, an industry recognized expert in UX, Design & Typography. 

With over 2 decades of experience developing the UX & IA for cutting edge projects for start-ups through Fortune 100 brands, Brett’s experience is unparalleled. 

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