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Designing to increase a target user base

SpaBooker, a division of SpaFinder, is an online management tool for the Spa & Wellness industry.

The existing site was not representing the company accurately or the user experience to its fullest potential. Counterspace redesigned the site to better reflect the company’s personality and highlight the management tool’s extensive capabilities.

The site faced the challenge of featuring multiple target areas that all needed to be easily accessed from the Homepage. Our solution was to create a unique navigational system that included a standard top navigation bar, a secondary navigation bar and a tertiary, innovative sliding navigation bar. This allows each user to easily find what they are looking for and get there with only a few clicks of the mouse.